The Complete Guide to Facebook Ads

The Complete Guide to Facebook Ads

Just the other day, we received a request from a reader to compile a complete guide to Facebook ads. This is not the first time that we’ve received a request like this. Lots of small businesses want to know how to use the Facebook marketplace, and rightly so. It is...
Keyword Match Types in Google Ads – Trends for 2021

Keyword Match Types in Google Ads – Trends for 2021

Businesses looking to use Google Ads must be aware of the different Google Ads keyword match types. Google Ads, formerly called ‘Adwords’ is Google’s pay-per-click marketing platform. It is one of the most effective search marketing tools in the world. If done well,...
Types Of Facebook Ads to Consider in 2021

Types Of Facebook Ads to Consider in 2021

Businesses in the UK looking to hop on the Facebook advertising juggernaut have to navigate through different types of Facebook Ads. It’s not as simple as setting up a campaign based on educated guesses anymore. Facebook advertising has exploded in popularity. Do you...
Best Practices For Email Marketing In 2021

Best Practices For Email Marketing In 2021

We decided to create this blog on best practices for email marketing after speaking to some of our customers. To our surprise, most of them felt that email marketing was redundant in 2021. We understand where that feeling has come from. Digital marketing has exploded...